2 onboarding slots open this month · we cap at 4 / mo

The AI voice agent that calls back every
real estate lead in 90 seconds.

Agents are at showings. Buyers call at 9pm. The first agency to call back wins the listing. We install the AI that calls back in 90 seconds, qualifies the lead, and books the showing — every time, 24/7. Live in 5 days. Same Vapi + ElevenLabs + Twilio stack we ship to dental, medspas, and ecom — tuned to real-estate intake.

The math

What the open loop is costing you.

The conservative numbers below are pulled from luup's audit data and published industry research for real estate. Every leaky channel here is a competitor's win.

37 / mo
Inbound leads / month
Forms, portals, ad clicks, walk-ins — every channel that requests a callback.
22 missed
Calls missing the agent
After-hours, double-booked, in showing, on another call. Funnels to voicemail or a competitor.
~2.5 hrs
Average response time
From inquiry to first human contact. Every minute past 5 cuts conversion meaningfully.
evenings + weekends
When most calls hit
The coverage gap most operators stop staffing for — and the one buyers actually call in.
Conservative annual leak
€48k+ / yr
Conservative back-of-envelope: missed leads × average commission × known close-rate decay. Most operators tell us the true number runs 2–3× higher once you count repeat business and referrals.
  • · Lead Response Management Study (HBR): contact within 5 min lifts conversion 391%.
  • · NAR 2024: 63% of buyers contact 2+ agents within 24h of first inquiry — first to respond wins.
  • · luup audit of 14 mid-market brokerages, Q1 2026.
The stack

Wired into the tools you already run.

Follow Up BossKvCORECompassSierra InteractiveRealtor.com lead webhookZillow Premier Agent feedCalendly / Cal.comWhatsApp Business

If your CRM has a webhook or API, we wire it in week 1. Most real-estate stacks (Follow Up Boss, KvCORE, Compass) connect through Make.com in under an hour. For developer-side stacks (off-plan CRMs, custom Notion bases) we build a custom Make scenario.

What it does

Four playbooks shipping in week one.

Each playbook is shippable within live in 5 days of kickoff. Most real estate clients start with the first two and add the rest in weeks 2–4.

Inbound showing booker

Form-submit on Realtor.com / Zillow / your site triggers an AI callback within 90 seconds. Six-beat script: greet, confirm interest, qualify (cash vs. financing, timeline, area), offer 3 showing slots, book into the agent's calendar, send SMS confirmation.

+3-5× show-up rate vs. lead-form auto-reply

After-hours buyer qualification

Calls coming in at 9pm or weekends route to the AI instead of voicemail. Agent qualifies, books for the next morning, sends SMS confirmation with the assigned agent's name and photo.

Zero leads to voicemail

Tenant qualification (rentals)

For rental listings, the AI screens income, pets, move-in date, and lease length up-front so agents only walk through with qualified prospects. Disqualified leads get a polite no + alternative listings auto-suggested.

40% fewer time-wasting viewings

Post-viewing follow-up

Day-after callback to every viewer: did they like it, what would change their mind, would they like to see comparable listings. Captures objections in the notes field of your CRM, flags hot leads to the agent.

12-18% offer-rate lift on follow-ups
The benchmark

Real numbers from a real operator.

Audit benchmark

A vertically integrated Bali developer cut response time from 6h to 90s

Real estate · Bali
90s
lead → call
+47%
qualified showings
24/7
coverage
Used to be every weekend lead leaked to a competitor. Now the AI books them before our agents even see the email. The Monday-morning pipeline is unrecognisable.
Head of Sales · Bali developer
Pricing

What it costs, without the dance.

Real-estate deployments run $800-$1,400/month for a single inbound qualifier, $1,800/month for inbound + outbound (re-engagement of cold leads) + showing-confirmation flow. Setup is $2,500-$4,000 depending on CRM complexity and number of script variants.

Real Estate · FAQ

Five things real estate operators ask first.

The questions every real estate prospect asks on the first call. Answers in writing so you can decide before booking.

Does the AI handle bilingual buyers (English + local language)?

Yes. ElevenLabs supports 29 languages with native pronunciation. Real-estate verticals commonly run English + Russian / English + Mandarin / English + Bahasa configurations. The AI detects the caller's language in the first 5 seconds and switches. Bilingual setup adds ~2 days to deploy.

How does it handle MLS / portal compliance (Zillow, Realtor.com)?

The AI calls back leads as your agency, never as a third party — full TCPA-compliant opt-out and call-recording disclosure on every call. Lead source attribution flows back to your CRM unchanged, so MLS / portal reporting is intact. We've shipped this for both broker-side and developer-side compliance.

Can it qualify cash vs. financed buyers?

Yes — qualification questions are scripted and tuneable per-listing. For luxury or off-plan, the standard script asks: timeline, financing status, intent (primary / second home / investment), and budget bracket. Hot leads (cash + this-quarter timeline) ping the agent on Slack within 60 seconds of call end.

Does the AI know our specific listings and pricing?

Yes when wired to your CRM. The agent reads the active inventory feed and answers basic listing questions (number of beds, sqft, price band, availability). For complex queries (negotiation, off-market) it transfers or schedules with the human agent — it does not improvise pricing.

What about luxury vs. entry-level scripts?

Different listings get different scripts. A $300k condo lead and a $4M villa lead need different qualification depth. luup builds 2-4 script variants per agency, routed by listing tag. Updates take 2 hours and ship same-day after approval.

Ready for real estate
voice agent?

Book a 30-min strategy call. We’ll map your current setup, show you the system in action, and quote the deploy. If it’s not a fit, we’ll tell you on the call.

Closed loopShip in daysTallinn / BaliNow booking May
Luup Agency

Luup builds the AI systems your business needs to grow — websites, voice agents, automation, and the Content Factory. Shipped in days, not months.

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