The AI voice agent that runs intake while
your attorneys are in court.
PI firms lose cases when callers go to voicemail — the next ad-clicked attorney books them first. We install the AI that runs full intake 24/7: case qualification, conflict-check triage, consultation booking, doc collection follow-up. Wired to Clio, Lawmatics, MyCase. Disqualifies cases outside your scope politely. Built for personal injury, family, and immigration practices. From $1,000/mo.
What the open loop is costing you.
The conservative numbers below are pulled from luup's audit data and published industry research for legal. Every leaky channel here is a competitor's win.
- · Martindale-Avvo 2024: 42% of legal callers will book with the next firm if first call goes to voicemail.
- · Clio Legal Trends Report 2024: average PI case value $20k-$80k — every missed call is real money.
- · luup audit of 4 mid-market law firms, Q1 2026.
Wired into the tools you already run.
Clio is the cleanest — leads write to the matter pipeline with full intake data. Lawmatics is purpose-built for legal intake and integrates natively. CallRail call attribution flows back so you know which marketing channel produced the lead. Conflict-check happens against your existing client + adverse-party database.
Four playbooks shipping in week one.
Each playbook is shippable within live in 5 days of kickoff. Most legal clients start with the first two and add the rest in weeks 2–4.
Case qualification + intake
Full structured intake: caller describes the case, AI runs the qualification script (case type, jurisdiction, timeline, statute of limitations check), captures contact info, books the consultation if qualified or politely disqualifies if outside scope.
+40% qualified consultationsConflict-check triage
Before booking, AI captures all relevant party names (caller, opposing party, employer if PI) and runs a soft conflict check against your existing client + adverse-party list in Clio. Flags potential conflicts to the attorney before the consultation is booked — avoids disqualification mid-call.
Zero conflict-check missedDocument collection follow-up
Outbound calls to clients who haven't returned signed retainers, medical authorisations, or settlement documents. Conversational, captures reasons for delay, sends SMS with new e-sign link. Reduces stalled cases.
~2 weeks faster intake-to-retainSettlement / status update calls
Outbound campaign for cases in active phases — AI calls clients monthly with a status update read from the matter notes, captures any new info, routes urgent issues to the attorney. Massive client-satisfaction lift.
+18 NPS pointsReal numbers from a real operator.
A 4-attorney PI firm we analysed captured 12 additional cases / month
What it costs, without the dance.
Legal deployments run $1,000/month for inbound intake only, $1,500/month with conflict-check + document follow-up, $2,200/month for full lifecycle (intake + status updates + settlement comms). Setup is $4,000-$6,500 due to per-jurisdiction script review.
Five things legal operators ask first.
The questions every legal prospect asks on the first call. Answers in writing so you can decide before booking.
Does the AI know which case types we take?
Yes — we capture your case acceptance criteria during week-1 setup (PI: minimum injury severity, statute of limitations cutoff, no slip-and-falls under $X, etc). Cases outside scope get a polite, scripted disqualification + referral to the local bar's lawyer-referral service.
How does it handle confidentiality + privilege?
The AI does not give legal advice — it captures intake info only. Call recordings are encrypted at rest and access-controlled to your firm. Conflict-check happens against your existing client list before any case detail is captured beyond the bare initial description, so privilege isn't accidentally created with adverse parties.
Is this bar-compliant?
Yes when configured. The AI's script states clearly that no attorney-client relationship is formed during the intake call, that the caller is speaking with a screening assistant, and that any consultation booking is preliminary. Per-state language is reviewed with the attorney during setup. We've shipped this in 8 US jurisdictions and EU bar contexts.
What about after-hours intake — can it do the full qualification?
Yes. After-hours is when most PI calls come in (post-accident calls happen at 2am). AI runs the same qualification, books the consultation for the next morning (or same day if urgent), and SMSes the on-call attorney with the case summary so they can prep before the call.
Does it disqualify properly without losing potential clients?
Yes. Disqualification scripts are thoughtful — they explain why the case isn't a fit, refer to the local bar referral service, and offer to send a written summary if the caller wants a second opinion. We've seen disqualified callers leave 5-star reviews because the experience was respectful.
What we’re writing about legal.
Latest from the luup blog, tagged for legal operators. Numbers, scripts, real benchmarks — everything we’d send a prospect on the first call.
Other verticals we ship voice agent for.
Same Vapi + ElevenLabs + Twilio voice agents, tuned to industry-specific needs. Same deploy cadence. Same guarantees.
Ready for legal
voice agent?
Book a 30-min strategy call. We’ll map your current setup, show you the system in action, and quote the deploy. If it’s not a fit, we’ll tell you on the call.