Forty listing + brand assets a month —
on-brand, every time.
Real estate developers + luxury brokerages live or die on creative. Listings need feed posts + reels + carousels + brochures + banners — all matching your brand. Most agencies juggle 4 freelancers, 0 brand consistency. Ad Factory codifies the brand once, then ships every asset to spec.
What the open loop is costing you.
The conservative numbers below are pulled from luup's audit data and published industry research for real estate. Every leaky channel here is a competitor's win.
- · NAR 2024 Member Profile: top-quartile-marketing brokerages ship 30+ listing-creative sets/month.
- · Wynyard real estate marketing 2024: agencies with codified brand systems sell 18% faster on average.
- · luup audit data, Q1 2026: typical real estate agency uses 4+ freelance designers across listings.
Wired into the tools you already run.
Brand DNA in Figma. New listing in CRM (Follow Up Boss / KvCORE / Compass) → Make.com triggers Factory brief → 8-asset listing pack delivered within 48h: feed post, story, reel cover, carousel, brochure, OOH variant, email banner, signage. Direct upload-ready for Meta + portal feeds.
Four playbooks shipping in week one.
Each playbook is shippable within live in 7 days of kickoff. Most real estate clients start with the first two and add the rest in weeks 2–4.
Listing creative pack (per new listing)
New listing → 8-asset pack within 48h: feed post, story, reel cover, carousel (8 slides), brochure (PDF), OOH variant (poster), email banner, in-office signage. All on-brand, all sized + ready for upload to Instagram / Facebook / portal feeds.
~$1.2k / listing in agency fees savedBrand DNA codification
7-day Brand Sprint: developer / agency brand turned into 8 rules + 6 visual primitives + 1 voice doc + 12 reusable templates. Output is a Figma library every freelancer + AI tool follows. Brand stays tight even with team turnover.
90%+ on-brand first reviewProject / development launch creative
Off-plan developer launching a new project: 25+ asset bundle covering feed, paid, OOH, brochures, hoarding signage, investor deck visuals — all built from the project DNA in 14 days. Replaces a 6-week agency engagement.
~$30k saved per launchLifecycle + nurture creative
Newsletter, monthly investor update, agent profile cards, market-report visuals — every recurring marketing cycle gets matching on-brand creative. Templates for the team to refresh each month with new data + listings.
Newsletter open rate +12%Real numbers from a real operator.
A vertically-integrated Bali developer cut listing creative time-to-market by 80%
What it costs, without the dance.
Real estate Ad Factory runs $4,500-$12,000/month depending on listing volume + scope. Brand DNA Sprint is a one-time $5,000 required before factory output. Project-launch packs (25+ assets) included on the $9k+ tier or $3,500 each as one-off.
Five things real estate operators ask first.
The questions every real estate prospect asks on the first call. Answers in writing so you can decide before booking.
Will it work for both developer-side + brokerage-side creative?
Yes. Developer-side: project launch packs + investor decks + B2B sales material. Brokerage-side: per-listing creative + agent profile assets + team-wide brand consistency. Same Brand DNA, two output streams.
Can it handle multi-language markets?
Yes. We commonly ship creative in EN + RU / EN + ZH / EN + ID for Bali, EN + AR for UAE, EN + ET for Estonia. Each language is a Brand DNA template variant. Localised copy reviewed by a native speaker before shipping.
Photography — do we still need a photographer?
Yes. Factory composes + brands existing photography (your in-house, drone, interior shots). For developers without photo assets we coordinate with photographers in our network in Bali / Tallinn / London. Photography fees passed through at cost.
How fast does the factory ship a new listing creative pack?
48 hours from listing entry in your CRM to delivered creative pack. Rush listings (high-value, weekend launches) shipped within 12 hours at no additional cost.
How much does Ad Factory for real estate cost?
$4,500/month for 40 listing creative assets, $9,000/month with project launch creative + lifecycle, $12,000/month full-stack including investor materials + multi-language. Brand DNA Sprint is a one-time $5,000.
What we’re writing about real estate.
Latest from the luup blog, tagged for real estate operators. Numbers, scripts, real benchmarks — everything we’d send a prospect on the first call.
Other verticals we ship ad factory for.
Same Brand DNA + creative ops at scale, tuned to industry-specific needs. Same deploy cadence. Same guarantees.
Ready for real estate developers
ad factory?
Book a 30-min strategy call. We’ll map your current setup, show you the system in action, and quote the deploy. If it’s not a fit, we’ll tell you on the call.