A custom Shopify storefront —
Hydrogen-powered, in 7 days.
Mid-market DTC brands hit a wall: Shopify themes feel generic, custom builds take 6 months. We ship a custom Shopify Hydrogen storefront in 7 business days — React-powered, Lighthouse 95+, conversion-tuned to your brand. Same Shopify backend you already run. From $14,000 one-time.
What the open loop is costing you.
The conservative numbers below are pulled from luup's audit data and published industry research for ecommerce. Every leaky channel here is a competitor's win.
- · Shopify 2024 Commerce Report: top-quartile mid-market Shopify CVR is 3.4%; median is 1.6%.
- · Hydrogen launch data 2024: brands migrating to Hydrogen see 15-30% mobile CVR lift on average.
- · luup audit of 5 mid-market DTC brands, Q1 2026.
Wired into the tools you already run.
Shopify Hydrogen as the storefront framework — React-powered, edge-rendered, Lighthouse 95+. Shopify Plus + Markets for multi-region. Klaviyo for lifecycle + segmentation. Recharge for subscriptions. Loop / AfterShip for returns. All your existing apps remain — Hydrogen just replaces the theme layer.
Four playbooks shipping in week one.
Each playbook is shippable within live in 7 days of kickoff. Most ecommerce clients start with the first two and add the rest in weeks 2–4.
7-day Shopify Hydrogen migration
Brand DNA captured day 1. Hydrogen storefront built days 2-4 (home, collection, PDP, cart, checkout). Existing Shopify backend untouched. Apps remain. Days 5-7 review + perf + deploy. Revenue stays live during migration via gradual cutover.
16 wks → 7 daysPDP conversion optimisation
Custom PDP built from scratch — gallery + variant logic + reviews + bundle support + cross-sell + sticky cart. Mobile Lighthouse 95+ standard. CVR lift of 15-30% common vs Shopify themes.
+15-30% PDP CVRHeadless CMS for content + storytelling
Editorial content (collection stories, founder content, sustainability docs) flows from Sanity / Notion / Contentful into the Hydrogen shell. Editorial team ships new pages in <1 hour. Replaces 'page builder app for blog' awkwardness.
Publish time 4 hrs → 30 minsMulti-region storefronts
Shopify Markets + Hydrogen multi-region setup: US + EU + UK + APAC storefronts each with localised currency, tax, shipping, language. One codebase, region-specific behaviour. Solves the 'we need separate Shopify stores' problem.
Single codebase, 4 storefrontsReal numbers from a real operator.
A $4M GMV apparel brand we modelled lifted mobile CVR 28% post-Hydrogen migration
What it costs, without the dance.
Hydrogen migrations run $14,000-$40,000 one-time depending on region count + scope. Optional $3,500/month iteration retainer. Most brands pay back the migration in 3-6 months via mobile CVR lift.
Five things ecommerce operators ask first.
The questions every ecommerce prospect asks on the first call. Answers in writing so you can decide before booking.
Why Hydrogen instead of a Shopify theme?
Themes are constrained — custom logic + extreme perf require app-stack hacks that hurt Lighthouse. Hydrogen is custom React, edge-rendered, Lighthouse-friendly. For brands at $3M+ GMV the perf + CVR lift earns its build cost in <90 days.
What about Liquid + Online Store 2.0?
OS 2.0 is the right call for brands <$3M GMV or marketing teams that need WYSIWYG editing. Hydrogen wins at higher GMV where custom checkout flows, advanced PDP logic, and edge perf matter more than visual editing.
How does the migration work without breaking revenue?
Gradual cutover: Hydrogen launches at staging URL → A/B-tested traffic split → 100% cutover when CVR + perf metrics validate. Old theme stays live as fallback for 30 days. Zero revenue downtime.
Will my existing Shopify apps still work?
Most yes — Klaviyo, Recharge, Loop, Stamped, Yotpo, Triple Whale all have Hydrogen-compatible integration. App reviews part of week 1 audit. For apps that don't support Hydrogen we either swap, stub, or skip.
How much does a Hydrogen migration cost?
$14,000 for a 7-day single-region migration, $22,000-$40,000 for multi-region + headless CMS + advanced PDP logic. Optional $3,500/month iteration retainer for ongoing dev support.
Other verticals we ship launch site for.
Same Vite + React + Tailwind launch site, tuned to industry-specific needs. Same deploy cadence. Same guarantees.
Ready for ecommerce brands
launch site?
Book a 30-min strategy call. We’ll map your current setup, show you the system in action, and quote the deploy. If it’s not a fit, we’ll tell you on the call.